BB Creams
Foundations
Concealers
Blush, Bronze & Highlight
Powder
Skin
Gift Cards

Eyeshadow
Mascara
Liner
Brows

Brush Cleaning
Cosmetic Bags
Accessories

Glosses
Lipstick
Lip Kits
Liner

Eye Brushes
Face Brushes
Brush Sets

My Wishlist
Contact

Account

€ $ £

Account

Log in

Password

Create an account

Recover password

Please enter your email:

Create account

First name

Last name

Password

Your Bag

Your cart is empty

Free Shipping over €50 for Ireland & UK. Free Shipping over €100 internationally.

CONNECT

€ $ £

Make UpMake Up
Face
BB Creams
Foundations
Concealers
Blush, Bronze & Highlight
Powder
Skin
Gift Cards
Eye
Eyeshadow
Mascara
Liner
Brows
Accessories
Brush Cleaning
Cosmetic Bags
Accessories
Lip
Glosses
Lipstick
Lip Kits
Liner
Brushes
Eye Brushes
Face Brushes
Brush Sets
Teacher Set - €25 🍎
AyuGlo
- AyuGlo Liquid Tan
- AyuGlo Mousse Tan
Best SellersBest Sellers
Candles & Diffusers
- Candles
- Diffusers
SHADE FINDERSHADE FINDER

Shade Finder

1

SELECT YOUR SKIN TONE
2

SELECT KIND OF COVERAGE
3

FIND YOUR MATCHES

Select Your Skin Tone

Choose the Shade that best represents your skin tone.

LIGHT

LIGHT-MEDIUM

1.5

MEDIUM

MEDIUM DEEP

2.5

MEDIUM DEEP

DEEP

3.5

EXTRA DEEP

ULTRA DEEP

4.5

DEEPEST

5.5

Please select your Skin Tone.

What kind of coverage are you looking for?

LIGHT TO MEDIUM COVERAGE

An air-light formula with a dewy-looking finish for sheer, radiant-looking glow and even-looking skin tone

MEDIUM TO FULL COVERAGE

An air-light formula with a matte-looking finish for sheer, radiant-looking glow and even-looking skin tone.

Please select the Coverage.

GIFT WRAPPING

SAFE SECURE SHOPPING

FREE SHIPPING OVER €75

VEGAN FRIENDLY

Subscribe to receive updates, access to exclusive deals, and more.

About AYU

At AYU we teach women how to enhance what they already have rather than mask it. Our renowned make up brush & cosmetic line has grown from strength to strength over the past 5 years.